Beyonce New Dereon Bedding Collection
After becoming a sensation in music and fashion industry, Beyonce is entering the world of interior designing. Beyonce expands fashion line into home furnishings and a line of beddings. Now you can get sheets of Beyonce and her House of Dereon brand. With following bedding launch, Beyonce and Arrow has planned to expand the collection into bath accessories, table linens towels and table tops.
Beyonce with her momma Tina Knowles launched a line of pillows, sheets, coverlets comforters and shams under Dereon and House of Dereon imprints. The designing divas’ company, Beyond Productions, signed licensing deal that will include home collections under their House of Dereon and Dereon clothing lines.
Company reveals that the intense colors and fashion forward details like sequins, studs, mirrors and rivets will also reinforce Beyonce and Dereon aesthetic. Everybody is expect to see bedding shams, comforters, and pillows in a variety of woven jacquard, faux silk fabrics and polysatin along with European inspired prints, metallic thread, feminine pin-tucked detailing, diamond quilt stitching and bohemian patchwork accents. Collection will be available at specialty stores and major department stores. For House of Dereon, this collection will range from $149.99 to $199.99 , and for Dereon it will cost $49.99 to $99.99.
This bedding collection is the first step in home furnishings by Beyond Production. Philip Davis, president of Beyond Productions, said, “We’re expecting our Dereon and House of Dereon home products to perform extremely well. Given our price points and the extra attention to every last detail we know our customer will be just as proud of these collections as we are.”
This new play on market will definitely zoom the looks of home interior, just like Beyonce’s performances.
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